Tuesday, November 5, 2019
How a Freelance Writers Promotes Their Name
How a Freelance Writers Promotes Their Name A while back, I created a post titled How to Further Your Writing Name. The feedback was pretty positive, but one reader replied, Good article! A similar article from you is to write the same for nonfiction freelancers. It would be very helpful. So if you are a freelance writer, here is a list of how you can promote yourself and your brand. To start with, its simple. Each and every single day you promote yourself. For instance: 1) Write a guest blog post and pitch it. Any nonfiction article youve written makes you a semi-expert on the topic. The 2) Leave deep, well-written, intelligent replies on other blogs demonstrating who you are and how personable you are. This works for any sort of writer. 3) Post on social media something related to your brand or writing. Make your social media page as good or better than your website, where people come to get a taste of your expertise and personality. 4) Find mentors on social media and connect with a post. 5) Create a small book with a collection of the articles youve written as a sort of resume. 6) Connect with a local bookstore with above-said book and speak. 7) Connect with a library and speak about being a freelancer, or a topic on which youve written. 8) Attend a library event then introduce yourself to the speaker while gathering intel for new articles. 9) Join the Chamber of Commerce and send them an ad. 10) Attend a Chamber event and give out your card or above-mentioned book. Chambers have many members who need freelance material and prefer to remain in the fold of membership to do business. 11) Start a biweekly or monthly newsletter about the niche in which you write. 12) Create an email signature block about your writing. 13) Write a feature for the local paper. 14) Speak at the area service organization breakfasts and lunches (Rotary Club, Lions Club, Civitan Club, etc.) 15) Write a feature and pitch it to a local magazine. 16) Attend all sorts of events in your area to see if they can joggle ideas for stories, but most of all, meet the people there. Ask questions of the speakers or experts present, introducing yourself. 17) Send letters to your politicians, telling them what you admire about their platform or recent stance, and let them know youd be happy to write for them or about them. 18) Start a podcast about being a freelance writer. Clearly note your brand whether it be sassy, uplifting, à educational, or investigative. 19) Write reviews for nonfiction authors, emailing them with a copy of the review, your card, and a thank-you for writing the book. 20) Become familiar with the other freelancers in your area. They will refer material to you. 21) Never leave home without your business cards. Give one out per day. 22) Ask a school if you can make a presentation. Dont forget colleges. 23) Contact your local community center and ask about making a presentation. 24) Send postcards to your community make them simple and professional. Few freelancers think of this, which means they are putting themselves into everyones head as the only freelancer they knowwhich means recommendations. 25) Send a press release to your local television stationà to the specific journalist who does human interest pieces about the most amazing story youve ever covered. The go-to story you love to tell. 26) Be seen writing. 27) Write Freelance author in any place that asks for your profession. 28) Tell someone you are a freelance writer and have snappy and colorful answers for those standard questions of What do you write?, Where can I read your work?, and How can I do what you do, too? Do not waffle. Own being an expert. 29) Focus on becoming known as the writer who sees all, or promotes the positive, or loves his hometown/state, or some other brand/niche so that you are easily memorable. 30) Create striking cards. Never go with a standard Vistaprint template. Spend the extra money on something memorable. 31) Never meet anyone without letting them know who you are and what you dowith a card. Keep a calendar. Each day you promote yourself in any way, cross it off with a big red X. Be honest. And when you dont, leave it blatantly blank. Develop the habit of self-promotion. The point is to become that person everyone recognizes as that writer, not just someone who sometimes writes.
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